At Grove Financial Services LLC (“GroveFinance,” “Grove,” "we," "us," or "our"), we arecommitted to protecting your privacy and ensuring the security of your personaland business information. This Data Policy explains how we collect, use, share,and protect your information when you use our marketplace platform thatconnects businesses seeking financing with potential lenders.
When you register for an account and useour platform, you may provide us with:
● Account Information: Name, email address,phone number, mailing address, username, and password.
● Business Information: Business name, businessaddress, EIN, incorporation documents, business structure, industry, time inoperation, number of employees, and business website.
● Financial Information: Bank statements, taxreturns, financial statements, revenue information, existing debt obligations,accounts receivable, and accounts payable.
● Owner/Officer Information: Names, contactinformation, ownership percentages, social security numbers, personal creditscores, personal financial statements, and identification documents of businessowners or officers.
● Financing Preferences: Desired loan amount,purpose of financing, preferred terms, and timeline.
● Communications: Information you provide whenyou communicate with us, including customer service inquiries, feedback, andsurvey responses.
When you visit our website or use ourplatform, we may automatically collect:
● Device Information: IP address, browser type,operating system, device identifiers, and mobile network information.
● Usage Information: Pages viewed, time spent onpages, links clicked, and other actions taken on our platform.
● Location Information: General location basedon IP address.
● Cookies and Similar Technologies: Informationcollected through cookies, web beacons, and similar tracking technologies aboutyour browsing behavior and preferences.
We may collect information about you andyour business from third-party sources, including:
● Credit Information: Credit reports and scoresfrom credit bureaus.
● Verification Services: Information to verifyyour identity and business details.
● Public Records: Business registrations, UCCfilings, court records, and other publicly available information.
● Marketing Partners: Information about yourbusiness from marketing partners or data providers.
● Lenders: Information about your financinghistory, application status, or account standing from lenders in our network.
We use the information we collect for thefollowing purposes:
● To create and manage your account.
● To connect you with potentiallenders based on your financing needs and profile.
● To facilitate the applicationprocess between you and potential lenders.
● To verify your identity andbusiness information.
● To assess your eligibility forvarious financing options (note: while we may perform preliminary assessments,final credit decisions are made solely by lenders).
● To communicate with you about youraccount, applications, and potential financing options.
● To provide customer support andrespond to your inquiries.
● To analyze user behavior andimprove our platform's functionality and user experience.
● To develop new features, products,and services.
● To measure the effectiveness ofour platform and marketing efforts.
● To detect and prevent technicalissues.
● To protect the security andintegrity of our platform.
● To detect, prevent, and addressfraudulent or potentially illegal activities.
● To enforce our Terms andConditions and other policies.
● To verify information and detectinaccuracies.
● To send you updates, newsletters,and promotional materials.
● To provide you with informationabout services that may be of interest to you.
● To conduct surveys and collectfeedback.
● To personalize your experience andthe content we show you.
The primary purpose of our platform is toconnect you with potential lenders. Accordingly, we share your informationwith:
● Lenders in Our Network: We share yourapplication information with lenders who may be able to offer you financingbased on your profile and their lending criteria.
● Matched Lenders: Once you express interest ina specific financing offer, we provide that lender with comprehensiveinformation to complete their underwriting process.
We share information with trustedthird-party service providers who perform services on our behalf, including:
● Identity Verification Services: To verify youridentity and business information.
● Credit Bureaus: To obtain credit reports withyour authorization.
● Data Analytics Providers: To help usunderstand platform usage and improve our services.
● Cloud Service Providers: To store and processdata securely.
● Communication Services: To facilitate emails,text messages, and other communications.
● Customer Support Services: To assist with userinquiries and support.
If Grove Finance is involved in a merger,acquisition, sale of assets, or bankruptcy, your information may be transferredas part of that transaction. We will notify you via email and/or prominentnotice on our website of any change in ownership or uses of your information.
We may disclose your information ifrequired to do so by law or in response to:
● Subpoenas, court orders, or legalprocess.
● Requests from government agencies.
● Efforts to protect against fraud,security threats, or other harmful activity.
● Actions to protect the rights,property, or safety of Grove Finance, our users, or the public.
We may share your information in othercircumstances with your explicit consent.
We retain your information for as long asnecessary to fulfill the purposes described in this Data Policy, unless alonger retention period is required or permitted by law. When determiningretention periods, we consider:
● The need to provide our servicesand fulfill our contractual obligations.
● Legal obligations to retain datafor certain periods.
● Statutes of limitations forpotential legal claims.
● Our legitimate business interests.
If you close your account, we will retaincertain information as necessary to comply with legal obligations, resolvedisputes, and enforce our agreements.
We implement administrative, technical,and physical safeguards designed to protect your information from unauthorizedaccess, use, disclosure, alteration, or destruction. These measures include:
● Encryption of sensitive data bothin transit and at rest.
● Access controls and authenticationprocedures.
● Regular security assessments andpenetration testing.
● Employee training on data securitypractices.
● Physical security measures at ourfacilities.
However, no method of transmission overthe Internet or electronic storage is 100% secure. While we strive to usecommercially acceptable means to protect your information, we cannot guaranteeits absolute security.
Depending on your location, you may havecertain rights regarding your personal information:
You can access and update certain accountinformation through your account settings. You may also contact us to requestaccess to or correction of your information.
You may request a copy of certaininformation in a structured, commonly used, and machine-readable format.
You may request deletion of your accountand personal information, subject to certain exceptions provided by law.
You may object to or request restrictionof certain processing of your information.
You can opt out of marketingcommunications by:
● Clicking the"unsubscribe" link in our emails.
● Adjusting your communicationpreferences in your account settings.
● Contacting us directly with yourrequest.
You can manage your cookie preferencesthrough your browser settings. Please note that disabling certain cookies mayaffect the functionality of our platform.
Grove Finance is based in the UnitedStates. If you are accessing our platform from outside the United States, yourinformation may be transferred to, stored, and processed in the United Statesor other countries where our service providers maintain facilities. Thesecountries may have data protection laws that differ from those in your country.
When we transfer information acrossborders, we implement appropriate safeguards to ensure your informationreceives adequate protection, such as:
● Data transfer agreementsincorporating standard contractual clauses.
● Verification of recipientcountries' adequacy decisions.
● Implementation of additionalsecurity measures when necessary.
By using our platform, you consent to thetransfer of your information to the United States and other countries asdescribed in this Data Policy.
Our platform is designed for businessesand is not intended for children under the age of 18. We do not knowinglycollect personal information from children. If we learn that we have collectedinformation from a child under 18, we will promptly delete it.
We may update this Data Policy from timeto time to reflect changes in our practices or legal requirements. We will postthe revised policy on our platform with an updated effective date. Forsignificant changes, we will provide notice through our platform or by sendingyou an email notification.
Your continued use of our platform afterthe effective date of the revised policy constitutes your acceptance of itsterms.
If you are a California resident, you mayhave additional rights under the California Consumer Privacy Act (CCPA) andCalifornia Privacy Rights Act (CPRA), including:
● The right to know what personalinformation we collect, use, disclose, and sell.
● The right to delete certainpersonal information.
● The right to correct inaccuratepersonal information.
● The right to opt-out of the saleor sharing of personal information.
● The right to limit the use anddisclosure of sensitive personal information.
● The right to non-discriminationfor exercising your privacy rights.
To exercise these rights, please contactus using the information provided in the "Contact Us" section below.
Residents of Colorado, Connecticut, Utah,Virginia, and other states with comprehensive privacy laws may have similarrights. Please contact us for more information about your specific rights.
If you have questions, concerns, orrequests regarding this Data Policy or our privacy practices, please contact usat:
GroveFinancial Services LLC
7581 SW 191st St, Miami, FL 33157
Email: matthew@grove-finance.com
For urgent privacy matters, pleaseinclude "Privacy Concern - Urgent" in your email subject line.
If you have a complaint about our privacypractices that we cannot resolve directly, you may have the right to file acomplaint with your local data protection authority or state attorney general'soffice.